SEO
Learning Website: https://yoast.com
Tips to optimize webiste’s SEO
- metadata: find low keyword difficulty
- different page use different keyword, improve accuracy
- connect other authority website, improve content relationship
- wonderful titile
- the title length in Google searching result is : 512 px; description is 923 px;
- optimize image
Good Example: <img src="photo-of-a-clown.jpg" alt="photo of a clown" />
Bad Example: <img src="1550111.jpg" alt="" /> - optimize image size, compress tools
- SEO-friendly URLs: shortest URL as possible
- Google:
“there’s only 10% unique content on all these pages…they probably offer little/no value”
- for local searching, add address on every page footer
- wonderful domain name
- Web page load testing Google Page speed Insights OR https://varvy.com/pagespeed/
- AMP( Accelerated mobile pages): improve mobile device speed https://amp.dev/
- Google search analytics report https://search.google.com/search-console/about
- keep update content
- Link building
- clean 404 not found link
- dont use too much keyword https://ahrefs.com/blog/anchor-text/
- Send email and tail: Pitchbox, OutreachPlus, Yesware
- share content to social media
- connect to wikipedia https://www.matthewwoodward.co.uk/seo/link-building/wikipedia/
- Answer on Quora
- Copy right or reverse link
- Canonical
<link rel =“canonical“href =“http://example.com/the-defacto-version-of-the-page/”> - Robots.txt: remove sensitive information https://yoast.com/ultimate-guide-robots-txt/
- Content Delivery Network（CDN加速）
- SSL https://letsencrypt.org/ free
- input “site:mydomian.com “ in Google to check index error
<meta name=“robots” content=“noindex, follow”>- check security https://sitecheck.sucuri.net/